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Microsoft Windows 7 : the strategy of its launch

Microsoft sales : from July 15...

Geschreven door Enigmatux op 29 juni 2009 om 22h30 Bron Windows 7 Team Blog

Since today until January 31st, 2010, the worldwide upgrade option programme of Microsoft has began. It will allow users, who buy a new PC running Windows Vista Home, Business or Ultimate, to automatically get Windows 7 when it will be available.

Scheduled to be marketed on October 22nd, in 14 languages (English, Spanish, German, French, etc.), Microsoft has also outlined an upgrade deal for people who buy now a Vista PCs, in which participating PC makers will offer Windows 7 for the Vista machine for free (or with a small charge for shipping and handling).

Yesterday, Microsoft announced Windows 7 prices which will be delivered in Europe without Internet Explorer 8 in order to not not afoul of competitive regulations in Europe.

Well, from July 15th until August 14th, Microsoft will launch a pre-order program on Microsoft store with attractive prices (more than 50% discount) for Windows 7 Home Premium and Windows 7 Professional :

Windows 7 Home Premium : £ 49.99

Windows 7 Professional : £ 99.99

On October 22 until December 31, 2009, customers will be able to purchase Windows 7 with a also a promotional price : the Home Premium edition of Windows 7 will be £ 79.99, and the Professional will be £ 189.99. Microsoft will not be offering an upgrade version of Windows 7 in Europe, but only full versions of Windows 7.

So, what will be the price of the full versions of Windows 7 after December 31, 2009 ?

When the introductory offer expires on December 31, Windows 7 in the U.S. will be :

Windows 7 Home Premium (Full) : 199.99 $

Windows 7 Professional (Full) : 299.99 $

Windows 7 Ultimate (Full) : 319.99 $

If you want more information about it, I invit you to go here, there, or on this page.

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29 comments (show forum topic)

uttaresh

26/06/2009 - 16:16

Sounds cool, can't wait for the final release.

poiru

26/06/2009 - 17:03

uttaresh a écrit :

Sounds cool, can't wait for the final release.

Yup, hope lives up to the hype

uttaresh

26/06/2009 - 18:30

Hehe, where I'm going to college, students in Computer Engineering get most Microsoft products (e.g. Windows, Office) for free (or for 10-20 dollars if they're brand new releases)!

Only if I want to upgrade to professional will I have to pay about $50 more.

ghostnatyphon

26/06/2009 - 19:26

Varies in Europe though, where Microsoft claim that regulations imposed upon them stop them from offering updates at discounted prices... what a load of Bull$hit. They just want to make the EU regulatory people look bad, all they wanted was users to have a fair choice of browser.

I fully intend not to get Windows 7 - I have better things to waste money on, like stubbing my toe or buying a fence made of paper. I'll live with vista/Ubuntu until I buy a mac.

Though I suppose it's worth congratulating Microsoft on (hopefully) improving on Vista a bit. I might need update to survive. I'll see what performance improvements are like according to users.

uttaresh

26/06/2009 - 21:33

[quote]I fully intend not to get Windows 7 - I have better things to waste money on, like stubbing my toe or buying a fence made of paper. I'll live with vista/Ubuntu until I buy a mac.[/quote]

But Macs suck ... why would you want to waste twice the money on them ... ?

ghostnatyphon

26/06/2009 - 21:38

A completely unfounded personal opinion, we all have our whims.

Please let's not start all this again.

uttaresh

26/06/2009 - 21:46

[quote]I have better things to waste money on ... until I buy a mac.[/quote]

And this is not an opinion?

[quote]Please let's not start all this again.[/quote]

Fine, but then please don't imply that Macs are any better.

ghostnatyphon

26/06/2009 - 22:00

I only implied them as being better as a personal preference, I never said they were in fact or actuality.

Don't put $hit in my mouth.

uttaresh

26/06/2009 - 22:08

Yes, well, when I say "Macs suck", that is also my personal preference. You cannot objectively state hate or love, likes or dislikes, or what sucks and what rocks.

It's already full of it.

And why would you try to censor shit? :o

ghostnatyphon

26/06/2009 - 22:19

No idea, just a habit from old forums :/

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29 comments (show forum topic)

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